The new research magazine “Corporate Communication Review” has been launched by an editorial team at the Institute of Communication Media Studies headed by Dr. Michelle Wloka, with the support of Leipzig University Library. The freely accessible open access publication builds a bridge between science and practice in the fields of strategic communication, communication management and corporate affairs. It offers a platform for experts and researchers in the field.
“Every article is based on quality-proven and usually peer-reviewed academic research, and the topics discussed clearly matter for communication leaders”, explains Tina McCorkindale, President and CEO of the Institute for Public Relations, USA, who is a founding partner of the magazine. The first issue features contributions from renowned professors such Timothy W. Coombs (Center for Crisis and Risk Communications, Canada), Yan Jin (University of Georgia, USA), Don Stacks (University of Miami, USA), Sora Kim (The Chinese University of Hong Kong, Hong Kong, China) and Vilma Luoma-aho (University of Jyväskylä, Finland). Chief communication officers from three different industries report about the use of AI applications in strategic communication at Goodyear, SAP, and Clariant. Book reviews and reading recommendations for freely available study reports help communicators to stay ahead of the debate.
“Corporate Communication Review is a distinctive and easy digestible resource that combines academically rigorous research with practical relevance”, explains Ansgar Zerfass, Professor at Leipzig University, one of the initiators of the magazine and Chairman of the Executive Board at the Academic Society for Management & Communication. “It represents a significant step forward in bridging the current gap between academic publications and trade magazines in the communications field”.
The magazine contains diverse formats, facilitating getting access to state-of-the-art academic research:
- Research insights, summarizing recent empirical or conceptual studies with practical relevance.
- Knowledge sections, providing comprehensive overviews of key concepts such as reputation, CEO communication, and measurement.
- Study highlights, showcasing relevant research from adjacent disciplines such as digital media and leadership trends.
- Case studies, based on short interviews with CCOs on key insights related to the knowledge section topic or research finding.
- Book reviews, recommending thought-provoking reads for the field.
“We believe Corporate Communication Review is the perfect vehicle to ensure that the communication field develops based on the latest research insights”, says Dennis Larsen, EACD. “We want to encourage a connection between academia and practice and inspire everybody with this valuable resource”, adds Professor Jesper Falkheimer, President of the academic researchers’ association EUPRERA, both serving as founding partners of the magazine.
For leaders and practitioners, the magazine provides inspiring reflections on their business, food for thought for debates in their teams and with top executives, and contacts to peers and high-profile researchers who are intrigued to collaborate with the practice.
Researchers can equally benefit by gaining access to a high-quality publishing platform to disseminate valuable knowledge, finding inspiration for future fieldwork, and meeting the growing demand to contribute to the “Third Mission” of universities.
Corporate Communication Review is a non-profit initiative of key players in the field:
- The Academic Society for Management & Communication, a think-tank for corporate communications that brings together research universities and more than 50 global companies, acts as publisher and runs the editorial office. Founding partners and collaborators are:
- IPR, the Institute for Public Relations, a non-profit foundation based in the United States dedicated to advancing research-based knowledge and its application to the practice of public relations and corporate communications.
- EACD, the European Association of Communication Directors, representing communication leaders from a range of industries.
- EUPRERA, the European Public Relations Education and Research Association, representing researchers and educators across 40+ countries.
The international editorial board consists of Chief Communication Officers from leading brands, renowned professors and thought leaders, such as Laura Duda, The Goodyear Rubber and Tire Company, USA; Christof Ehrhart, Bosch, Germany; Sabine Einwiller, University of Vienna, Austria; Belén Frau, Ingka Group (IKEA), Sweden; Sora Kim, The Chinese University of Hong Kong, Hong Kong, China; Juan Meng, University of Georgia, USA; Sujit Patil, Godrej Industries Group, Indien, und Laurent Turpault, Essendi / AccorInvest, France.
The magazine is freely accessible and free of charge. New articles are published regularly on the magazine's website: http://www.corpcommreview.com.