Institut für Kommunikations- und Medienwissenschaft

REFRESH 2024 on communication management: A day for new ideas and dialogue among alumni

Information on the latest state of research and exchange on practical issues with the leading German think tank for strategic communication management. This was the motto of this year's REFRESH conference on communication management, which took place in Leipzig on 12 April 2024. This time at the…

Institut für Kommunikations- und Medienwissenschaft

Günter-Thiele-Prize and Günter Thiele Research Fellowship 2024

Lina Blenninger honored for excellent thesis, Caroline Siegel receives the Günter Thiele Research Fellowship 2024

Institut für Kommunikations- und Medienwissenschaft

Award for theoretical contribution on maturity models

The paper "Communication maturity: The next big thing? A critical review of maturity models in strategic communication and their contribution to measurement & evaluation and excellence" received a Best Paper Award at the 27th International Public Relations Research Conference (IPRRC) in Orlando,…

Institut für Kommunikations- und Medienwissenschaft

REFRESH 2024 - The conference on communication management on April 12, 2024

Anyone working in corporate and organizational communication faces new challenges every day. Hardly any other profession changes so quickly and dynamically. The state of international research in this field is developing just as rapidly. The REFRESH CONFERENCE is a one-day event on April 12, 2024 in…

Institut für Kommunikations- und Medienwissenschaft

Günter F. Thiele celebrates his 90th birthday

On February 12, 2024, Dr. h.c. Günter Thiele celebrates his 90th birthday. The Institute of Communication and Media Studies at Leipzig University and the Department of Communication Management would like to congratulate him and wish him all the best!

Institut für Kommunikations- und Medienwissenschaft

Annual Report Communication Management 2023

We are pleased to be able to provide you with an overview of the activities of the past year in the enclosed annual report of the Communication Management teaching and research department at the Institute of Communication and Media Studies at Leipzig University.

You can find the annual report as a…


Professor Zerfass and his team are experts in strategic communication, corporate communications, positioning and management of communication departments, measurement and evaluation, communication consulting, digital communications, CommTech and international communications.

An overview of all current and past research projects and publications can be found in the databases linked here.
For those who are able to read German is also worth taking a look at the current annual report of the department.

Characteristics of research and teaching at the Chair are:

  • Interdisciplinarity: We link communication science with management research and business administration.
  • Leadership: We are in close contact with decision-makers in the business world and address topics of strategic relevance.
  • Internationality: We have an unrivalled network and joint projects with the leading research universities in our discipline worldwide.
  • Theoretical approachWe address fundamental questions instead of small-scale studies and develop innovative theories, concepts and frameworks.
  • Future orientation: We identify new topics and shape the future of research, teaching and knowledge transfer on strategic communication.


Vogelperspektive auf einen Tisch, an dem fünf Personen bei einer Besprechung sitzen. Über der Mitte des Tisches legen die Personen als Zeichen des Zusammenhalts ihre Fäuste aneinander.

Our Team

Professor Zerfass, five research assistants, several student assistants in projects, one emeritus professor and four honorary professors work at the chair.

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Publications and Projects

Professor Zerfaß and his team publish extensively in international journals, publish study reports, handbooks and edited volumes, and write practice papers. They also conduct various research projects on an ongoing basis.


The following institutions are located at the Chair of Strategic Communication. They support research and teaching at the Institute for Communication and Media Studies in various ways.


 Cornelia Böhland

Cornelia Böhland


Strategic Communication
Nikolaistraße 27-29, Room 4.05
04109 Leipzig

Phone: +49 341 97-35040
Fax: +49 341 97-35049